Real estate investing can seem daunting, especially for those just starting out. However, many successful investors have found success by starting small and focusing on meeting the needs of a specific niche of customers.

Here are three examples of real estate investors who did just that.

• Tim Herriage: Tim Herriage is the founder of the Texas-based company, HomeVestors, which specializes in buying and renovating distressed properties. Herriage started small, buying just a few properties at a time and focusing on meeting the needs of first-time homebuyers. He quickly realized that there was a large market for affordable, move-in ready homes, and he was able to grow his business by catering to that niche. Today, HomeVestors is one of the largest home-buying companies in the United States, with over 1,000 franchises nationwide.

• Ryan Pineda: Ryan Pineda is a real estate investor from California who specializes in buying and renting out single-family homes. He got his start by focusing on meeting the needs of college students and young professionals who were looking for affordable, off-campus housing. Pineda would buy properties in college towns and renovate them to create comfortable, modern living spaces that were perfect for his target market. By focusing on this niche, he was able to grow his portfolio to over 30 properties and create a steady stream of passive income.

• Sarah Thompson: Sarah Thompson is a real estate investor from New York who specializes in buying and flipping properties in up-and-coming neighborhoods. She got her start by focusing on meeting the needs of first-time homebuyers who were looking for affordable homes in neighborhoods that were on the rise. Thompson would buy properties in these neighborhoods, renovate them, and then sell them at a profit. By focusing on this niche, she was able to grow her business and establish herself as an expert in identifying and investing in up-and-coming neighborhoods.

These three investors all started small and focused on meeting the needs of a specific niche of customers. By doing so, they were able to grow their businesses and achieve success in the real estate industry. While their strategies may be different, they all share the same key trait: They found a specific market that was underserved, and then tailored their business to meet the needs of that market.

I few days ago we spent a few minutes talking about a report by the National Association of Realtors. Now would be a great time to visit or re-visit the report.

What special experience or talent do you have that would help benefit one of the profiles in the report?

A new real estate investor should start SMALL and focus on a specific target audience when they are first getting started. The NAR report will give you a roadmap on how to help those targeted buyers and sellers.

Join us TONIGHT!

The topic for WREIA this month is:

“Real Estate Investing For SMALL Investors”

Come join us!

My sole focus for the January 2023 WREIA meeting is:

Helping you build a solid 2023 foundation.

Spend a few moments with us at our next WREIA meeting Monday night– it could save you a fortune down the road.

See you this evening!

Remember to grab a virtual reservation here and we will send you a reminder a few moments before we kick off the January 2023 meeting at 7PM.

Go ahead – grab a ticket. (And yes, there is still no charge to attend.)